Eight Williamsburg Pottery Employees Receive Layoff Notices

June 29th, 2012 by Desiree Parker

The newly renovated Williamsburg Pottery sent eight employees layoff notices Wednesday and Thursday, less than three months after it reopened.

The $25 million, nearly 160,000-square-foot new complex broke ground in December 2010 and celebrated its grand opening on April 5. When the Pottery closed for reconstruction, it had about 25 floor employees, Pottery spokeswoman Linda Stanier said in April. The business added roughly 150 positions before reopening.

Stanier said Friday the decision to lay off employees is not based on sales, but rather on position redundancies. “We established 150 new positions in March,” Stanier said. “As is typical with any new business, after 90 days you reevaluate.”

During the reevaluation process, “we found that some positions were redundant, and weren’t meeting our business needs,” she said.

Although she could not disclose sales figures, Stanier said, “We are pleased with our [customer] traffic. The business is growing, and we are about to enter a major part of the tourist season. The response is getting better all the time.”

Jimmy Maloney founded the business in 1938 as a roadside workshop where he sold salt glaze pottery and lived in a room in the back. Over the years, he added several warehouses, a campground and factory outlet stores. He died in 2005 at the age of 93; his widow Kim Maloney is the current owner.



8 Responses to Eight Williamsburg Pottery Employees Receive Layoff Notices

  1. Anon.

    June 29, 2012 at 10:23 pm

    The letters that the laid off employees received stated “economic factors” as the reason, not “redundancies.” And the employees saw the numbers, they knew it was because of economic factors. Just saying.

  2. anon.

    June 30, 2012 at 3:31 pm

    It opened under false pretense it is no longer a “pottery” it is a strip mall. Now we have too many of those.

  3. worker

    June 30, 2012 at 3:32 pm

    there are a lot of employees doing nothing. I think more will follow.

  4. Failure

    June 30, 2012 at 5:15 pm

    The Pottery did several things wrong, opened before all inventory was in, totally re-did the product lines and selections, and went to being a much higher end store. These mistakes are leading to much discussion in town, and none of it is good.

    If Jimmy ever saw a single wine glass for $249.00 he would have dropped dead. The new selections are too high priced, many items can be purchased elsewhere in town much, much cheaper. There was no pottery available on the day we went looking for it. The garden plants were dead and/or dying, and the wine and beer were just way too expensive. The entrances were not clearly marked.

    You never get a second chance to make a good first impression, my first one was not very good at all.

  5. Fuzzymoto1

    June 30, 2012 at 6:28 pm

    Look at the parking lot and look at the inside of the stores! Shelves are empty! What a waste of 25 million dollars. They need to have management that knows the retail business. As you can see they don’t.

  6. Savvy Shopper

    July 1, 2012 at 9:32 pm

    One of the biggest problems is very mundane product choices all around. Nothing is special or unique. And, quality is dubious. Poor (or inadequate) in-store signage. Too large to shop conveniently, yet they are stocking convenience-type foods! Why??? That coupled along with its architectural monstrosity makes it laughable. But it is not funny when folks lose their jobs mid- summer season. There are likely to be many more lay-offs by summer end.

  7. JCDonnell

    July 2, 2012 at 2:00 pm

    I find the whole row of shops boring, like everybody else in town has and not worth what is being charged, the shops are quiet and lack any sense of a fun shopping trip. I won’t go back. JC

  8. Not worth the visit

    July 3, 2012 at 6:20 pm

    Stopped by a few weeks after it opened. It was a total disappointment. The shelves were half-bare; most items did not have prices. The plants were not worth purchasing. The only thing that was worthwhile was the new Au Bon Pan restaurant and cafe located in the “food and wine” building.

    By the way, I am pretty savvy about “fine” wine prices and these prices are exorbitant. Looks like this was a big mistake, not to mention totally out of character with it’s frivolous, bazaar-like design. I’m terrible disappointed. Most times I drive by, the lot is mostly empty. Sad for the employees indeed

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